Doesn’t it seem like there’s always a new tool to try, plugin to buy or analytics dashboard to install? The speed at which technology and …
Getting people to sign up for your mailing list is easy compared to keeping them subscribed. And even if they stay subscribed, an un-engaged recipient with no brand relationship with you is no better than someone who hasn’t joined your list. In fact, they may be worse!
Best-in-class marketers are 56% more likely to use data and analytics platforms. Why? Because the best marketers know that data, when used well, is the best way to get results.
Email marketers already know the secret. Generic list-wide blasts are still a great way to get general messaging across. But if you want to see …
Social media has also spawned all kinds of new marketing tools. Among them are influencers, people who’ve turned their knowledge of a topic, as well as their personalities, into a business.
Businesses that use CRM automation have a distinct advantage over their competition.
Keeping up with marketing jargon can feel like a full-time job as tools and techniques get re-nicknamed seemingly all the time. As a case in …
An omnichannel marketing automation strategy is a major part of the future of online business. Omnichannel marketing ensures that all of your digital and in-store …
It’s no secret that SEO is important to ensure your business gains traction with customers via organic traffic. What is less well understood is that …
The best way to build a marketing strategy that stands out from the competition is to understand what your competitors are doing. Conducting a competitor …
As artificial intelligence (AI) becomes more accessible for small businesses, many are turning to chatbots to improve user experience and automate communication with prospects. Google …
While most strong marketing strategies should include more than one channel, there’s a key differentiator that sets cross-channel marketing apart — the interaction between channels. …
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My Left Foot Inc. 2023
111 Queen Street East,
South Building, Suite 450
Toronto, ON M5C 1S2
