Marketing Automation Strategies for 2024

Here are 10 Marketing Automation Strategies of 2024 that will give your brand a competitive edge.

Why you need marketing automation

Our marketing automation platform provides the tools and capabilities to streamline your sales process, supercharge your marketing efforts, and drive business growth.

Unleashing ChatGPT: Your New Sidekick for Tackling Business Data!

In a world where data calls the shots, we’re all on the hunt for innovative ways to crack open those treasure troves of insights hidden in our piles of business data. No surprise – ChatGPT is on the scene.

Personalization for stinky armpits

Taking the time to personalize and infuse your brand into the customer journey in areas that are so often left behind can turn one person into a brand ambassador.

Generating Content Ideas for Free: 7 Places to Look

Are you struggling to come up with new content ideas? The pressure is real. Every other business is producing content on a regular basis.

5 Tips for Agencies to Personalize Client Emails with GIFs

The massive amount of content fighting for attention in clients’ inboxes has definitely made being an email marketer tougher.

Why Leads Unsubscribe From Emails (and How to Win Them Back)

You work hard to grow your email list and deliver content to your subscribers, so it can be a hard pill to swallow when people choose to unsubscribe. Unsubscribes are just a regular (and essential) part of email marketing, but why do leads unsubscribe from emails, and how can you win them back? Keep reading to learn more!

How to Use Automation to Enhance (Not Hurt) Your Marketing Strategy

Digital marketing automation saves time but, if not done well, it can risk alienating your audience.   How do you find that happy medium?   Read on for the do’s and don’ts of how to use automation as part of your social media marketing strategy.   Positive Forms of Digital Marketing Automation & Their Benefits First, let’s… Continue reading How to Use Automation to Enhance (Not Hurt) Your Marketing Strategy

The Dangers of Purchased Lists

It’s a scary feeling. You’ve got sales breathing down your neck for new leads and management asking for the latest MQL figures. It can be very tempting to make an easy move that could turn out to have terrible consequences.

What is AI (Artificial Intelligence) Marketing?

It’s getting harder and harder to escape conversations about artificial intelligence (AI) and virtual reality (VR). For some, the concept of AI marketing might still feel too far off to implement in your day-to-day business practices. However, chances are you’re already using it regularly!